Is Your Email Marketing Actually “Working”?
The best way to understand if your email marketing is effective is by taking the time to report and compare your monthly, weekly and annual results. While email marketing platforms provide a myriad of stats, these are meaningless numbers unless you're looking at them holistically, let us explain…
HOW TO: Balancing Email Accessibility With Design
In 2022 it’s imperative that brands authentically reflect a range of backgrounds and experiences in their marketing communications so customers feel included and recognised. Digital accessibility is concerned with ensuring all digital assets (including email) are fully accessible to everyone.
Emails That Convert: Your How-To Guide
Consider this your basic email bible of what to consider when it comes to producing a high converting campaign.
Content Creation for Email
If you’ve ever found yourself stuck when it comes to email content creation, we’ve got a bunch of tips on how to create content that adds value and converts.
Holiday Email Marketing Strategy
Before the overwhelm sets in, read up on these Eight Email Marketing Strategies which are designed to set you up for your most successful holiday season yet. From us to you, Merry Christmas.